Steve Jobs, the founder of Apple, is one of the most successful entrepreneurs the world has ever seen. He is also a good role model and source of small business ideas for young entrepreneurs who are thinking of building a startup.
Regardless of whether you are running a small business or a large one, the rules to small business success remain the same. Entrepreneurs can always follow Steve Job’s methodologies and ways to get success in their startups. Let’s have a look at those fundamental principles that made Steve Jobs successful:
Never Give Up
In 1985, Apple was not bringing in enough profits and had encountered numerous problems in its path to success. As a result, Steve Jobs was fired from Apple. Unbelievably, he was fired from a company he himself built.
For most of us, it could have been the end of the world, but for Steve, it wasn’t. He set up another computer company named NeXT. He was already familiar with the market trends and tactics, so he brought NeXT to become one of the world’s top computer companies.
Soon after the success of NeXT, Steve Jobs purchased Pixar studios for a whopping $10 million. As Apple was already struggling in the market, it bought NeXT from Steve Jobs and crowned Steve as the CEO of Apple. Karma, isn’t it? From this point forward, he led the company to its glorious era – or should I say, it’s golden period.
In a Stanford commencement address, he said:
“The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.”
Keep it Simple
Steve Jobs also believed in straightforwardness and candor. In its period of high innovation, Jobs recognized the need to streamline and simplify. This philosophy permeated the entire company, including its product design, marketing, and other key business functions.
At the same time, he implied that Apple should also anticipate what customer may need – even before they know that they need it. To be successful, small business owners should say no to what isn’t necessary and concentrate reliably on the things that are critical to your customers.
As he once said: “That’s been one of my mantras—focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.”
Develop a Rich Pool of Small Business Employees
The world is loaded with specialists in each conceivable field. Some stand out more than others. One of the principle attributes of a genuine master is that they are, as a general rule, willing to share their intelligence and skill.
Steve Jobs always appreciated and connected with specialists, to attract on their intelligence in order to help him move forward.
Your assignment as a small business owner and entrepreneur is to first comprehend where you require help and guidance, and afterward, search out the best specialists to help you. Excellent employees will help you build an excellent small business.
Be a Tough Manager and Leader
Steve Jobs was known as a tough manager who demanded excellence and perfection from his employees. Some employees were reportedly afraid of facing Jobs’ wrath, which led them to higher levels of performance. This runs counter to what many management theories prescribe to entrepreneurs, but it proved to be highly effective for Jobs and Apple. It can also provide a blueprint for your small business management style.
Think Outside the Box
What was once a relatively straightforward computer company became a disruptor in a number of industries. The iPod, iPhone, iPad, Apple Music, Apple retail stores, and a series of other innovative developments underscore the benefits of being creative and thinking outside the box.
In October 2011, Jobs passed away at 56 years of age. However, his legacy and impact on the business world and entrepreneurial community lives on.
Interested in more small business ideas and lessons like these? Join our free online small business workshop to learn more lessons from Steve Jobs and other successful small business owners and entrepreneurs.